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Home History of Logos Movie Studio Logos Paramount Pictures Logo - Design and History

Paramount Pictures Logo - Design and History

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(26 votes, average 4.23 out of 5)


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Current Logo

Paramount Pictures Corporation is an American motion picture production and distribution company, based in Hollywood, California. It has become the longest-lived American movie studio ever, in existence for 95 years. Paramount is owned by media conglomerate Viacom.

The distinctively pyramidal Paramount mountain has been the company's logo since its inception and is the oldest surviving Hollywood film logo. Legend has it that the mountain is based on a doodle made by W. W. Hodkinson during a meeting with Adolph Zukor. It is said to be based on the memories of his childhood in Utah. Some claim that Utah's Ben Lomond is the mountain Hodkinson doodled, and that Peru's Artesonraju is the mountain in the live-action logo.


The logo began as a charcoal rendering of the mountain ringed with twenty-four superimposed stars. In 1953, the logo was redesigned as a matte painting. In the 1970s the logo was simplified and the number of stars was changed to twenty-two. The logo was replaced in 1987, Paramount's 75th Anniversary, by a version created by Apogee, Inc. with a computer generated lake and stars. For Paramount's 90th anniversary in 2002, a new, completely computer-generated logo was created.

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Paramount Logo from 1923-1941

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Paramount Logo from 1953-1966

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Paramount Logo from 1966-1987

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Paramount Logo from 1987-1993


This content has been sourced from Wikipedia

http://en.wikipedia.org/wiki/Paramount_Pictures#The_logo

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Larry Villarin   |2008-01-28 20:43:41
I'm trying to find the significance of the number of stars. I have heard there
is some meaning to them. thanks
Dinesh  - Significance of 24 stars   |2008-01-28 20:48:31
The logo began as a somewhat indistinct charcoal rendering of the mountain
ringed with twenty-four superimposed stars. The logo originally had twenty-four
stars, as a tribute to the then current system of contracts for actors, since
Paramount had twenty-four stars signed at the time. In 1952, the logo was
redesigned as a matte painting. In 1974 the logo was simplified and the number
of stars was changed to twenty-two. The logo was replaced in 1987, Paramount's
75th Anniversary, by a version created by Apogee, Inc. with a computer generated
lake and stars. For Paramount's 90th anniversary in 2002, a new, completely
computer-generated logo was created.

From
http://en.wikipedia.org/wiki/Paramount_Pictures#The_logo
Gary  - The rescue of Paramount Pictures   |2008-09-02 19:22:06
One of my ancestors, Harold Augustus Fortington, was involved with the financial
salvage of Paramount Pictures in the 1930's. Can you tell me where I can find
out more about this man and his association with Paramount.
Craig Maasdam  - Logo artist   |2009-02-23 18:04:09
Who was the artist who painted the 1952 paramount logo

3.26 Copyright (C) 2008 Compojoom.com / Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."

 



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