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LG Logo - Design and History

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LG is a large South Korean conglomerate, which produces electronics, mobile phones, and petrochemical products and operates subsidiaries like LG Electronics. The LG brand originated from Gold Star, a popular brand name in Korea. The company now tries to promote its new tagline "Life's Good".

The LG logo shown alongside is a fairly interesting logo. As you can see the logo has the alphabets, L & G in the form of a face. The symbol consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color.



  •  The letters "L" and "G" in a circle symbolize the world, future, youth, humanity and technology. The symbol also represents LG's efforts to maintain close relationships with our customers worldwide.
  •  Red, the main color, represents friendliness, and also gives a strong impression of LG's commitment to the best.
  • Design
    The circle symbolizes the globe. The stylized image of a smiling face in the symbol conveys friendliness and approachability. Overall, LG’s symbol represents the world, future, youth, humanity, and technology.

    One eye
    Goal-oriented, focused, confident.

    Upper- right hand space
    Intentionally left blank and asymmetric, which represents LG's creativity and adaptability to changes.

    Colors
    LG Red, the main color, symbolizes friendliness, and also gives a strong impression of LG's commitment to be the best. LG Grey represents technology and reliability.
     

    Source: http://www.lge.com/about/corporate/logo.jsp
                 http://us.lge.com/about/corporate/corporate_id.jsp

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