Pro Bowl 2013 Logo Design

 

Pro Bowl 2013 Logo Design  

The Pro Bowl is the all-star game of the National Football League (NFL). Since the merger with the rival American Football League (AFL) in 1970, it has been officially called the AFC-NFC Pro Bowl, matching the top players in the American Football Conference (AFC) against those in the National Football Conference (NFC). Currently, players are voted into the Pro Bowl by the coaches, the players themselves, and the fans.The Pro Bowl has been played in Hawaii since 1970 except for 2009 when it was held in Miami. The 2013 game will be held in Hawaii as well and will be played on Jan 27th, 2013, a week before Super Bowl XVII.

The Pro Bowl logo, just like the Super Bowl logo has been standarized in 2011 and has taken the same black & white steel feel to it. The logo consists of the following  key elements 

  • The logo is in the shape of the Pro Bowl trophy, which is basically the shape of a football.
  • There are 4 stars on each side representing the 4 conferences in the AFC (AFC North, AFC South, AFC East, AFC West) and the NFC (NFC North, NFC South, NFC East, NFC West)
  • The only non black and white element of the logo is the colorful NFL logo at the bottom of the trophy.

Once again, much like the new Super Bowl logo which is black and white and allows little change, I prefer the more colorful logos which changed every year. It was always exciting looking forward to a new logo which more often than not, hit the mark.

See all the SuperBowl Logos here.

See the SuperBowl XLVII Logo and the SuperBowl XLVI Logo.

Read more: Pro Bowl 2013 Logo Design

New Orleans Pelicans Logo - Design and History

 

 New Orleans Pelicans Logo - Design and History     

The New Orleans Hornets are a professional basketball team based in New Orleans, Louisiana. They play in the Southwest Division of the Western Conference of the National Basketball Association. The franchise began play during the 1988€“89 NBA season as the Charlotte Hornets, based in Charlotte, North Carolina, where they were located for fourteen seasons. Following the 2001€“02 season, the team relocated to New Orleans, becoming the New Orleans Hornets In January 2013, the Hornets announced that they would change their name to the New Orleans Pelicans from the 2013-14 NBA season. The new name is taken from Louisiana's state bird, the Brown Pelican. With the new name also came a new logo - a menacing pelican holding a basketball in a blue, gold and red color scheme.

On closer inspection of the logo, there are a number of distinct elements of the logo and I will discuss the aspects that I have been able to read and pick up on

  • The font of the city "New Orleans" is the same as the font found on the street signs of the French Quarter, a famous part of this great city. 
  • At the top of the logo, is the most notable symbol of the city, the Fluer-De-Lis (which can be see in the city and is also the basis of the New Orleans Saints logo
  • The crescent is also an important symbol of the city because the city was called the "Crescent City" back in 1835. The city is located on a semi circle bend of the Mississippi river. 
  • Apparently the pelican is mean bird and that is reflected in the logo, which I hope will bring some toughness to the players in the team (like the Chicago Bulls logo
  • The color blue is associated with the state, gold with the city and red just adds a good mix.

 

After moving from Charlotte and being displaced for a while, the team may have lost its identify. In order to give the team its identity back, the new logo and name change is warranted and I feel is a good change for the team. The logo is nice and colorful, identifies well with the state and city and certainly a step up from the currently boring white and teal colors of the Hornets. The team has a future superstar in Anthony Davis, who may be a long term player for them. Having his era start with a new branding is a step in the right direction and may be the dawn of a championship winning team.

Read more: New Orleans Pelicans Logo - Design and History

New England Patriots Logo - Design and History

 

New England Patriots Logo - Design and History The New England Patriots, commonly called the "Pats", are a professional American football team based in the Greater Boston area, playing their home games in the town of Foxborough, Massachusetts. The team is part of the East Division of the American Football Conference (AFC) in the National Football League (NFL). The team changed its name from the original Boston Patriots after relocating the team to Foxborough in 1971, although Foxborough is a suburb of Boston, 22 miles (35 km) away. For the greater part of the 2000 decade, they have been quite the dominant team led by coach Bill Belichick and quarter-back Tom Brady. The team was named the Patriots because of the area€™s heritage as the birthplace of the American Revolution.

The Patriots introduced their current logo in the 1993 season when the team underwent a major change in the uniform, colors and logo. The logo is a silhouette of a patriot with the primary colors of the US flag (Red, White and Blue) and a star on the hat. The Patriots logo is also known as the "Flying Elvis" to some because of its slight resemblance to Elvis Presley's long sideburns.

Read more: New England Patriots Logo - Design and History

Green Bay Packers Logo - Design and History

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The Green Bay Packers are an American football team based in Green Bay, Wisconsin. They are members of the North Division and are the second-oldest franchise in the NFL. The Packers were founded in 1919 by Earl "Curly" Lambeau (hence the name Lambeau Field on which the team plays) and George Whitney Calhoun. The Green Bay Packers have won thirteen league championships (more than any other team in the NFL) including nine NFL Championships prior to the Super Bowl era and four Super Bowl victories in 1967, 1968, 1996 and 2011.

The Packers are America's first pro football dynasty and also the first franchise to utilize corporate sponsorship. In 1919, the Indian Packing Company gave the team $500 for uniforms and equipment, hence the name "Packers". The Packers are an anomaly in American sports as they are from a very small town in Wisconsin but have a huge national following and huge success as well. The Packers are pretty much taking over from the Dallas Cowboys as "America's Team".

 

 

The oval "G" logo was created in 1961 by Packers equipment manager George "Dad" Braisher. To most people's minds, the "G" stands for "Green Bay". However, when the logo was designed and adopted, it was determined the "G" would stand for "Greatness". The team actually used a number of different logos prior to 1961, but the "G" is the only logo that has ever appeared on the helmet. Although the Packers have granted limited permission to other organizations to utilize a similar logo, notably the University of Georgia and Grambling State University, the Packers hold the trademark for it.

In the 1930s and 1940s, Green Bay used Blue and Gold as their primary colors but by the 1950's changed it to Green and Gold. The color scheme yields the common Packer nickname, "The Green and Gold" which they have maintained until this date.

Read more: Green Bay Packers Logo - Design and History

Asian Paints Logo - Design and History

 

Asian Paints Logo - Design and History

Asian Paints is an Indian chemicals company headquartered in Mumbai, India. It manufactures a wide range of paints for decorative and industrial use. It is India's largest and Asia's third largest paint company, with a turnover of Rs 96.32 billion. It is also one of the largest paint companies in the world and operates in 17 countries. Besides Asian Paints, the group operates around the world through its subsidiaries Berger International Limited, Apco Coatings, SCIB Paints and Taubmans. Asian Paints was founded in 1942 and has over 5200 stores. 

 

In September 2012, Asian Paints unveiled a new brand identify and logo at a function in Mumbai. The existing logo was about 10 years old and the new identity was born after an extensive consumer survey was completed in some major cities across India. Some of the elements of the new logo are described below.

- At the heart of the new logo, is the ribbon which flows to create the lower case letters 'a' and 'p'
- The ribbon's design is meant to highlight the easy flow, smoothness, dynamism and possibility that their solutions and offerings will provide
- The ribbon has bright colours red, orange and purple giving it a nice contemporary feel
- The word 'asianpaints' with the 'p' shown with some dripping paint it still retained from the previous logo but unlike its predecessor, the term paints is in red not yellow

The new logo was unveiled by Soha Ali Khan. The Pataudi family has been associated with this brand for many years. The company also launched a branded home painting service called "Asian Paints Home Solutions". The launch makes no mention of any updates to Gattu, the impish boy who has been the mascot of the company. Gattu was designed by R.K. Laxman in 1954 (good to know for any trivia contest).

Growing up in India, whenever we painted our flat, Asian Paints was the paint of choice so the brand and Gattu will always remain in my mind. Its nice to see that the company is emphasising that a good brand matters and are investing in it.

 

Asian Paints Logo - until 2012

Gattu - Asian Paints Mascot

More Famous India Logos
See more World Famous Logos
Car Logos
Logo Parodies

Pittsburgh Steelers Logo - Design and History

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The Pittsburgh Steelers are a professional American football team based in Pittsburgh, Pennsylvania. Founded in 1933, the Steelers are the oldest franchise in the AFC. Pittsburgh has won more Super Bowl titles (six), won more AFC Championship Games (eight) and played in (fifteen) and hosted more (eleven) conference championship games than any other AFC or NFC team. The Steelers won their most recent championship, Super Bowl XLIII, on February 1, 2009. Have you ever wondered what their logo stood for?

The Pittsburgh Steelers were not always the Steelers, they were originally called the Pittsburgh Pirates by the founder Arthur (Art) Joseph Rooney. In 1933, fans were encouraged to send their suggestions to the team and several nominated the winning name Steelers, after steel, which was the main source of employment in Pittsburgh.  Pittsburgh is also referred to as the Steel City.

The logo was born in 1962 when the Republic Steel of Cleveland approached the Steelers and suggested that they consider the Steelmark, the insignia used by the American Iron and Steel Institute (AISI), as a helmet logo to honor Pittsburgh's steel heritage. The Steelmark logo, a circle enclosing three diamonds with inward-curving edges (see image on left) and the word 'Steel', was created by U.S. Steel Corp to educate consumers about the importance of steel in their daily lives.

Read more: Pittsburgh Steelers Logo - Design and History

Subcategories

Cricket is a popular sport in the Commonwealth countries and fans in countries like India are very passionate about the sport. This section of the website will attempt to document and describe the design and origins of cricket logos. If you have any additional information about cricket logos,  please send me the information.


The end of the last century resulted in a lot of Internet companies (also called dot-com companies) coming up in the limelight and today are very serious business. Companies such as Amazon.com, Buy.com and EBay come to mind. This section highlights the discusses the origins of these logos. If you have any information about the history of some these logos, please contact me.



The Open Source movement has really moved along in the last decade and a lot of products, software etc are now part of our everyday life. I think there is hardly a day when I don't find myself Wikipedia. This section discusses the origin of logos of some of the Open Source tools and technologies. If you have a recommendation for a logo, please send me a note. 



This section contains details of the design and history of some of the popular hotel logos.  If you have any information about the history of some these logos, please contact me.


This category of the website contains the design and history of Major League Baseball (MLB) logos. MLB is the biggest baseball league in the United States.  If you have any information about the history of some these logos, please contact me.


This category of the site discusses the design and origins of some of the famous logos. Some of the logos are discussed in specialized categories on this site. If you have any information about the history of some these logos, please contact me.


Political Parties have very interesting logos and backgrounds behind them. This category of the History of Logos section discusses the history, design and origins of political logos. If you have any information about the history of some these logos, please contact me.



More and more airports around the world are rebranding and positioning themselves as businesses or corporations. This section contains details of the design and history of some of the popular airport logos. If you have any information about the history of some these logos, please contact me.




The Olympics are considered to be the greatest sports show on earth held once every 4 years. This section of the website uncovers the design and history of some of Olympic logos.









This category contains information about the design and history of large corporations around the globe. Most of the large corporations will typically be Fortune 500 companies and whose logos did not fit into any one of the other categories defined on this site.





Companies, brand and logos are born everyday but every so often, very famous logos and brands die for various reasons. In 2008 and 2009, with the global economic turmoil, many long standing companies met their end and with them died their logos. Many times, companies change their logos to re-brand their product. This category lists some of the popular logos that met their end.






Technology is at the heart of everything we do. In today's environment, some of the emerging technologies have their own logo which typically has a deeper history and meaning behind it. This section of the website tries to discover the meaning behind these logos. If you have any information about the history of some airline logos, please contact me.



NFL is arguably the most popular sport in the United States. Each team has a rich history behind its logo especially some of the old teams. This section of the site tries to document the origins of the logos such as the Chicago Bears Logo, the Pittsburgh Steelers Logo and the SuperBowl Logos etc. I hope you find this category of the site useful. If you have any information about the history of some these logos, please contact me.



This section tries to trace the design and history behind some of the famous comic book and cartoon logos such as the Superman logo, Batman logo, Spiderman logo etc.  If you have any information about the history of some these logos, please contact me.



 

Companies come up with great logos, but there is always someone out there who can make fun of it. While I love figuring out the history of these logos, I also love the logo parodies. This section of the website looks at some parodies of famous company logos.

A lot of creative people have come up with parodies of some of the famous companies and this category of the site is a collection of those parody logos. I don't claim ownership of creating these logos. I just collected these from the Net and hopefully you will find this collection useful.

Please let me know if you have any more such parodies and I will add them to the collection.  If you think that this is your copyright, I will gladly remove it from my site or provide a reference. Enjoy!


What makes a brand great? There is no easy answer for it. However, companies around the world spend millions and millions of dollars every year trying to get to the top or retain their position in the branding race. Although, I do not work in advertising and marketing, I have been very fascinated by the design of corporate logos and while some are just plain and boring, some have a very long history behind the logo. This section of the website attempts to document the history of some of the world's most recognized brands.  You can select from one of the categories below.

Airline Logos Beer Logos Car Logos Clothing Logos
Comic Book Logos Football Logos Hotel Logos IT Logos
Logo Parodies Miscellaneous Logos MLB Logos Monument Logos
Movie Studio Logos NBA Logos NFL Logos Non Profit Organization Logos
Open Source Logos Political Logos Restaurant Logos Rock Band Logos
Sports Logos Technology Logos World Famous Logos

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According a 2007 Business Week survey, the top 10 brands are listed below

1. Coca-Cola
2. Microsoft
3. IBM
4. General Electric (GE)
5. Nokia
6. Toyota
7. Intel
8. McDonalds
9. Disney
10. Mercedes-Benz

Please visit the main History of Logos page to see the history of over 150 logos.

 

The logos listed here are ones that I have been unable to categorize but found them to be interesting nonetheless. Eventually these logos will get a category. If you have any information about the history of some these logos, please contact me.



I am big sports fan. Its not like I remember every sports stat or remember every game, but I do like to watch sports on the TV and the NBA is one of my favourite league to watch. This section of the website contains the design and history of the NBA teams such as the Lakers, Spurs, Pistons and all the NBA teams. 

The fabled Jerry West, otherwise known as "Mr.Clutch," is the player in profile on the official NBA logo. As his biography on NBA.com points out, "West is widely regarded as one of the greatest guards in the history of the game. Not especially gifted by height or athleticism, he was a notoriously driven player who broke his nose nine times and often had to be carried off the court. "

I hope you find this section of the site entertaining.  If you have some information about NBA logos you would like to share, please send the information. Some of the information and logos were used from Chris Cramer's Sport Logo  page.




Most people are fascinated by fast moving cars and want to own these cars. This section of the website covers the design and history of some of the most famous car logos such as the Ferrari Logo, the Lamborghini logo and the common logos such as  the Toyota Logo and the Ford logo.  I hope you find this section of the website informative. If you have a recommendation for a logo, please send me a note. 

 

There are over 1500 airlines in the world today and while its hard to list the history of each airlines, I will attempt to uncover the history and meaning of some of the most well known airlines in the world in this section of the history of logos.  I do not wish to make this section into a laundry list of logos with no information. I hope to have articles here that have some real content. If you have any information about the history of some airline logos, please contact me.

 

 

Bere is argaubly one of teh msot poupular alocoholic bevreages on the palnet. All aruond teh wolrd, teh bgi and smlal bere manuafcturers aer competing to build the brands in the market place. This section of the website aims to describe the history and meaning behind some of the most popular beer logos in the world. I may not have the history and meaning behind all the logos, but I will be attempting to researching and adding that information in on a regular basis.



People love to eat out these days. Have you ever looked at a restaurant logo and wondered about that logos origins. If you have not, maybe its time you did. This category contains the design and history of restaurant logos. If you would like me to include a logo, please send me a note.  






Clothing brands are a status symbol today. Most clothing companies such as Gap, Calvin Klein etc make the most of putting their logos on any clothing item that they make. Think of all the free advertising you are doing for them. This section describes the origins of some of the popular clothing logos. If you have any information about the history of some these logos, please contact me.






Football is by far the most popular sport in the world, except in the United States where they refer to football as Soccer. People around the world are passionate not only about their own countries, they are at times more passionate about their local clubs. Some football clubs such as Manchester United, Real Madrid, Liverpool, Arsenal and their players are household names around the world. This category of the website lists the logos of some of the popular Football logos from various leagues around the world including the American version of Football, the NFL.  If you have any information about the history of some these logos, please contact me.

Major League Soccer - MLS
National Football League - NFL


A lot of monuments and other tourist attractions have become mini corporations and have their own logos. This category on my site aims to discuss the design of these logos. If you have any information about the history of some these logos, please contact me.


A lot of the non-profit organizations have some very interesting logos. This category of the website will examine the history, orgins and design of some of the famous non-profit organizations such as Green Peace, Austism Speaks etc. If you have any information about the history of some these logos, please contact me.



I work as a Software Engineer and so obviously IT logos are part of my everyday job. The history behind some of the logos is very rich and interesting like the IBM logo which has gone through changes over the years before settling down on the current logo. The design of the Sun Microsystems logo is something I find very simple, yet brilliant. This section of the websites covers the design and history of some of the most recognized logos in the IT industry. I hope you find this section useful.


Just as a nation's flag expresses the distinct identity of a country, so, too, a logo, helps to establish the name and define the character of a corporation. Effective logos become synonymous with the organizations they portray. They are instantly recognized by millions of people, and help to identify their companies and convey a message about the brands for which they stand. Nike, McDonald's and Coca-Cola logos are some of the most globablly recognized logos.

I have always been interested in the meaning of the design behind some of the corporate logos. In some cases like Cisco, the idea behind the logo is fairly obvious but in case of Fedex, you will wonder why the spent over a million dollars to come up with the logo and why the Nike logo cost only $35. I am also fascinated by companies that come up with creative names. This section of my website list some of the world's most famous corporate logos and attempts to discover the history and the meanings behind them. I have tried to segregate them by categorizing them which should make it easier for you to locate the logo. If you are unable to locate a logo that you were looking for, use the Search box on the top of the page. I hope you find this section entertaining.

This section may also list other logos that I find to be interesting and well-designed. If you would like me to include a logo, please send me a note.