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Life OK Channel Logo - Design and History

Life OK Channel Logo - Design and History
Life OK is an Indian cable and satellite television channel, owned by STAR TV.The channel replaced STAR Network's youth-oriented channel, STAR One. The channel was launched on December 18, 2011.
Life OK TV Channel is introduced as General Hindi Entertainment Channel for Hindi TV serials and Shows. Life Ok is promoted by Madhuri Dixit. She became the narrator of the Channel.

The logo of the channel is fairly interesting. It takes the letters 'O' and 'K' from OK and adjusts them to look like a stick figure that shows its arms wide open. I suppose its meant to represent that its a channel for everyone. The face and the font is in a bright pink color while the body looks like a mild orange. I am not sure why this re-branding was done because it breaks away its relationship with the Star Network. The stick figure logo could probably be used for some animation. The pink letters are also too bright in my opinion.

Very ordinary logo and very ordinary name. I would never have thought this is a name of a TV channel by looking at the logo.

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