History of Logos

Green Bay Packers Logo - Design and History

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The Green Bay Packers are an American football team based in Green Bay, Wisconsin. They are members of the North Division and are the second-oldest franchise in the NFL. The Packers were founded in 1919 by Earl "Curly" Lambeau (hence the name Lambeau Field on which the team plays) and George Whitney Calhoun. The Green Bay Packers have won thirteen league championships (more than any other team in the NFL) including nine NFL Championships prior to the Super Bowl era and four Super Bowl victories in 1967, 1968, 1996 and 2011.

The Packers are America's first pro football dynasty and also the first franchise to utilize corporate sponsorship. In 1919, the Indian Packing Company gave the team $500 for uniforms and equipment, hence the name "Packers". The Packers are an anomaly in American sports as they are from a very small town in Wisconsin but have a huge national following and huge success as well. The Packers are pretty much taking over from the Dallas Cowboys as "America's Team".

 

 

The oval "G" logo was created in 1961 by Packers equipment manager George "Dad" Braisher. To most people's minds, the "G" stands for "Green Bay". However, when the logo was designed and adopted, it was determined the "G" would stand for "Greatness". The team actually used a number of different logos prior to 1961, but the "G" is the only logo that has ever appeared on the helmet. Although the Packers have granted limited permission to other organizations to utilize a similar logo, notably the University of Georgia and Grambling State University, the Packers hold the trademark for it.

In the 1930s and 1940s, Green Bay used Blue and Gold as their primary colors but by the 1950's changed it to Green and Gold. The color scheme yields the common Packer nickname, "The Green and Gold" which they have maintained until this date.

Source : http://en.wikipedia.org/wiki/Green_Bay_Packers 

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