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Logos and more

Diabetes America Logo - Design and History

 Diabetes America Logo

This new facility opened up close to where I live and their logo intrigued me.  More and more people are being diagnosed with Diabetes these days and Diabetes America offers a one-stop shop for all all diabetes needs of patients. DiabetesAmerica„¢ health centers are the first ever facilities built expressly to fulfill the following needs


  • Unique needs of diabetes patients, all under one roof.
  • On-site physicians 
  • On-site diabetes educators 
  • On-site lab and diagnostic testing 
  • Complete, personalized diabetes care, under one roof

The logo comprises of 4 major areas that patients need to focus on to control their diabetes

1. Diabetes Medical Care
2. Personalized Diabetes Education
3. Nutrition Counseling
4. Lifestyle and Exercise Coaching 

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Read more: Diabetes America Logo - Design and History

Walmart Logo - Design and History

 Walmart Logo 2008

WalMart Stores is an American public corporation that runs a chain of large, discount department stores. It is the world's largest public corporation by revenue, according to the 2008 Fortune Global 500. Walmart was founded by Sam Walton in 1962. Walmart recently announced a change to its corporate logo which has not been changed since 1992.

The new logo shown alongside introduces the following changes 

  • The name Wal-Mart is now one word Walmart with a different more softer font.
  • The Star in the middle now moves to the right but is shown as a sunburst in a bright yellow.
  • The tag line - Save Money. Live Better is at the bottom of the logo. 



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The previous logo shown alongside consists of the name Wal-Mart written in blue with a star in the middle representing the hyphen. This logo has been in existence since 1992. If you see the history section below, you will see how this logo has pretty much remained the same since 1964. 

Read more: Walmart Logo - Design and History

Euro 2008 Logo Design

Euro 2008 Logo

With the UEFA Euro 2008 football tournament in full swing, I thought I would explore the
Euro 2008 logo. The 2008 UEFA European Football Championship, commonly referred to as Euro
2008, is the 13th UEFA European Football Championship, a quadrennial football tournament for
European nations. The tournament, which is being hosted by Austria and Switzerland, began on
7 June 2008 and is scheduled to conclude with the final at Ernst Happel Stadion in Vienna on
29 June 2008.


The logo has the following distinct components

Mountains - Both Austria and Switzerland are famous for their beautiful mountains. The mountains surround the soccer ball and form a large part of the logo. The mountains are in ed which is one of the primary colors in the flags of both countries. The mountains also have a nice delicate shadow as well.

Football - The football has various shades of green in it and is representative of the green mountains of the Alps.

Typography - The text on the logo has representation for the two host countries Austria and Switzerland. The red color also represents the colors of the two countries. The name of the competition Euro 2008 and the name of association that controls all football in Europe, UEFA. UEFA's logo is on the top of a circle, similar to the actual UEFA logo.

Read more: Euro 2008 Logo Design

Boston Celtics Logo - Design and History

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The Boston Celtics logo is Celtic in gold and black twirling a basketball in a green circle

The world-famous figure has his left eye winking at you, his left hand resting on his shillelagh, his right index finger is pointing straight upward with a brown basketball sitting atop, his left foot crossed over and to the side of the right foot, he possesses a big smile (with a pipe projecting from the right corner of his mouth) and he is dressed in black buckle shoes, black pants, a gold front-button vest with a matching bow tie (with green three-leaf clovers displayed prominently in view on both), a long-sleeved white shirt and all topped off with a black derby hat with the same matching three-leaf clovers.


http://www.nba.com/celtics/history/Logo.html  

Read more: Boston Celtics Logo - Design and History

BIAL - Bengaluru International Airport Logo - Design and History

Airport Logos
BIAL Logo

The city of Bangalore (Bengaluru) has undergone rapid expansion in the last two decades and desperately needed a brand new airport. The new Bengaluru International Airport will go live this weekend on the 23rd of May, 2008. The new airport  has been redesigned to handle 11 million passengers. The redesign will see an increase in the size of the terminal, number of aircraft stands, new taxiway layouts and supporting infrastructure.

I was intriguiged by the logo of the airport and wanted to figure out what the logo represented. In my opinion, the logo represents a flower with three petals in teal, red and yellow. The flower obviously is used to represent Bangalore as a "Garden City". The words Bengaluru International Airport are in clear text with Bengaluru prominent in teal. Also the branding is using "Bengaluru" instead of "Bangalore".  The shapes of the petals and the convergence of the petal tips also gives me a feeling of Indian-ness to the logo. Why those colors were chosen, I am still not clear. Looking at the branding information and images of the airport interiors, it does seem like all aspects of the branding use these colors, which is excellent. You can see this in the images below.


Read more: BIAL - Bengaluru International Airport Logo - Design and History

Firedog Logo - Design and History

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firedog is the brand name through which Circuit City stores offer in-home, in-store & online services for computer repair, installation and support, and home theater product installation.

The firedog logo is a green, black, and white logo of a dog jumping through a hoop. The logo was designed to evoke the idea of Circuit City "doing whatever it takes to get the job right". The name "Firedog" was chosen because it evokes the kind of qualities Circuit City intends their technicians and installers to provide: helpful, friendly, knowledgeable and reliable. The dog is "Man's Best Friend" and Circuit City hopes that its consumers will think that the firedog's technician are the consumers' "Best Friend".

Also, in the Chinese Callender 2006, the year Firedog was created, is the year of the Dog.

 

Read more: Firedog Logo - Design and History

Cricket is a popular sport in the Commonwealth countries and fans in countries like India are very passionate about the sport. This section of the website will attempt to document and describe the design and origins of cricket logos. If you have any additional information about cricket logos,  please send me the information.


The end of the last century resulted in a lot of Internet companies (also called dot-com companies) coming up in the limelight and today are very serious business. Companies such as Amazon.com, Buy.com and EBay come to mind. This section highlights the discusses the origins of these logos. If you have any information about the history of some these logos, please contact me.



The Open Source movement has really moved along in the last decade and a lot of products, software etc are now part of our everyday life. I think there is hardly a day when I don't find myself Wikipedia. This section discusses the origin of logos of some of the Open Source tools and technologies. If you have a recommendation for a logo, please send me a note. 



This category of the website contains the design and history of Major League Baseball (MLB) logos. MLB is the biggest baseball league in the United States.  If you have any information about the history of some these logos, please contact me.


This category of the site discusses the design and origins of some of the famous logos. Some of the logos are discussed in specialized categories on this site. If you have any information about the history of some these logos, please contact me.


Political Parties have very interesting logos and backgrounds behind them. This category of the History of Logos section discusses the history, design and origins of political logos. If you have any information about the history of some these logos, please contact me.





The Olympics are considered to be the greatest sports show on earth held once every 4 years. This section of the website uncovers the design and history of some of Olympic logos.







This category contains information about the design and history of large corporations around the globe. Most of the large corporations will typically be Fortune 500 companies and whose logos did not fit into any one of the other categories defined on this site.





Companies, brand and logos are born everyday but every so often, very famous logos and brands die for various reasons. In 2008 and 2009, with the global economic turmoil, many long standing companies met their end and with them died their logos. Many times, companies change their logos to re-brand their product. This category lists some of the popular logos that met their end.






Technology is at the heart of everything we do. In today's environment, some of the emerging technologies have their own logo which typically has a deeper history and meaning behind it. This section of the website tries to discover the meaning behind these logos. If you have any information about the history of some airline logos, please contact me.



NFL is arguably the most popular sport in the United States. Each team has a rich history behind its logo especially some of the old teams. This section of the site tries to document the origins of the logos such as the Chicago Bears Logo, the Pittsburgh Steelers Logo and the SuperBowl Logos etc. I hope you find this category of the site useful. If you have any information about the history of some these logos, please contact me.




 

Companies come up with great logos, but there is always someone out there who can make fun of it. While I love figuring out the history of these logos, I also love the logo parodies. This section of the website looks at some parodies of famous company logos.

A lot of creative people have come up with parodies of some of the famous companies and this category of the site is a collection of those parody logos. I don't claim ownership of creating these logos. I just collected these from the Net and hopefully you will find this collection useful.

Please let me know if you have any more such parodies and I will add them to the collection.  If you think that this is your copyright, I will gladly remove it from my site or provide a reference. Enjoy!


What makes a brand great? There is no easy answer for it. However, companies around the world spend millions and millions of dollars every year trying to get to the top or retain their position in the branding race. Although, I do not work in advertising and marketing, I have been very fascinated by the design of corporate logos and while some are just plain and boring, some have a very long history behind the logo. This section of the website attempts to document the history of some of the world's most recognized brands.  You can select from one of the categories below.

Airline Logos Beer Logos Car Logos Clothing Logos
Comic Book Logos Football Logos Hotel Logos IT Logos
Logo Parodies Miscellaneous Logos MLB Logos Monument Logos
Movie Studio Logos NBA Logos NFL Logos Non Profit Organization Logos
Open Source Logos Political Logos Restaurant Logos Rock Band Logos
Sports Logos Technology Logos World Famous Logos

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According a 2007 Business Week survey, the top 10 brands are listed below

1. Coca-Cola
2. Microsoft
3. IBM
4. General Electric (GE)
5. Nokia
6. Toyota
7. Intel
8. McDonalds
9. Disney
10. Mercedes-Benz

Please visit the main History of Logos page to see the history of over 150 logos.

 

The logos listed here are ones that I have been unable to categorize but found them to be interesting nonetheless. Eventually these logos will get a category. If you have any information about the history of some these logos, please contact me.



I am big sports fan. Its not like I remember every sports stat or remember every game, but I do like to watch sports on the TV and the NBA is one of my favourite league to watch. This section of the website contains the design and history of the NBA teams such as the Lakers, Spurs, Pistons and all the NBA teams. 

The fabled Jerry West, otherwise known as "Mr.Clutch," is the player in profile on the official NBA logo. As his biography on NBA.com points out, "West is widely regarded as one of the greatest guards in the history of the game. Not especially gifted by height or athleticism, he was a notoriously driven player who broke his nose nine times and often had to be carried off the court. "

I hope you find this section of the site entertaining.  If you have some information about NBA logos you would like to share, please send the information. Some of the information and logos were used from Chris Cramer's Sport Logo  page.




Bere is argaubly one of teh msot poupular alocoholic bevreages on the palnet. All aruond teh wolrd, teh bgi and smlal bere manuafcturers aer competing to build the brands in the market place. This section of the website aims to describe the history and meaning behind some of the most popular beer logos in the world. I may not have the history and meaning behind all the logos, but I will be attempting to researching and adding that information in on a regular basis.



People love to eat out these days. Have you ever looked at a restaurant logo and wondered about that logos origins. If you have not, maybe its time you did. This category contains the design and history of restaurant logos. If you would like me to include a logo, please send me a note.  






Clothing brands are a status symbol today. Most clothing companies such as Gap, Calvin Klein etc make the most of putting their logos on any clothing item that they make. Think of all the free advertising you are doing for them. This section describes the origins of some of the popular clothing logos. If you have any information about the history of some these logos, please contact me.






Football is by far the most popular sport in the world, except in the United States where they refer to football as Soccer. People around the world are passionate not only about their own countries, they are at times more passionate about their local clubs. Some football clubs such as Manchester United, Real Madrid, Liverpool, Arsenal and their players are household names around the world. This category of the website lists the logos of some of the popular Football logos from various leagues around the world including the American version of Football, the NFL.  If you have any information about the history of some these logos, please contact me.

Major League Soccer - MLS
National Football League - NFL


A lot of the non-profit organizations have some very interesting logos. This category of the website will examine the history, orgins and design of some of the famous non-profit organizations such as Green Peace, Austism Speaks etc. If you have any information about the history of some these logos, please contact me.



I work as a Software Engineer and so obviously IT logos are part of my everyday job. The history behind some of the logos is very rich and interesting like the IBM logo which has gone through changes over the years before settling down on the current logo. The design of the Sun Microsystems logo is something I find very simple, yet brilliant. This section of the websites covers the design and history of some of the most recognized logos in the IT industry. I hope you find this section useful.


This section contains details of the design and history of some of the popular hotel logos.  If you have any information about the history of some these logos, please contact me.


More and more airports around the world are rebranding and positioning themselves as businesses or corporations. This section contains details of the design and history of some of the popular airport logos. If you have any information about the history of some these logos, please contact me.




Most people are fascinated by fast moving cars and want to own these cars. This section of the website covers the design and history of some of the most famous car logos such as the Ferrari Logo, the Lamborghini logo and the common logos such as  the Toyota Logo and the Ford logo.  I hope you find this section of the website informative. If you have a recommendation for a logo, please send me a note. 

 

There are over 1500 airlines in the world today and while its hard to list the history of each airlines, I will attempt to uncover the history and meaning of some of the most well known airlines in the world in this section of the history of logos.  I do not wish to make this section into a laundry list of logos with no information. I hope to have articles here that have some real content. If you have any information about the history of some airline logos, please contact me.

 

 

A lot of monuments and other tourist attractions have become mini corporations and have their own logos. This category on my site aims to discuss the design of these logos. If you have any information about the history of some these logos, please contact me.